- Identity/Logo design
- Creative writing and editing of content
- Interpretive Panel & Installation Design
- Brochures/Rack Cards
- Annual Reports/Booklets
We pride ourselves on working to understand and develop the story of each client, working in unison with them to express their identity in the most harmonious way possible. We can start from the ground up, or integrate a new piece with an existing design structure. While we love stand-alone design projects, most of our clients appreciate our ability to bridge content across media in-house.
We help our clients develop a logo, or refresh their story and identity. We can also help clients with project development using existing logo and design systems.
Interpretive Panels & Installations
We have designed numerous outdoor interpretive panels for tourism, byways and trails, as well as downtown signage. Sailforth designs graphic museum-style video frames/installations, wallpaper, and indoor interpretive posters and panels that have been installed in airports, visitor centers, museums, and colleges.
Brochures & Collateral
Our printed work runs the gambit from throw sheets, rack cards, stickers, small or large brochures or marketing pieces. Our map brochure for River of Lake Heritage Corridor was singled out for praise from Visit Florida and from the International Association of Visitor Information Providers.
We wrote and designed the Master Plan (more graphical than the average master plan) for Florida Black Bear National Scenic Byways, and went on to implement a graphical placemat and brochure about Bear Safety on that contract. We also designed all printed plans, rack cards, and materials for the Florida Scenic Highways Program from 2015-2019.